PERSONAL BRAND

Personal Brand Photographer | Visual Strategist | Strategic Content Partner
Shannon W. Williams | Columbus, OH
Columbus OH Model - Michele W.
Brunette Model Gabby Columbus OH
Columbus OH Model - Amy W.
Columbus OH Model - Amy W.

REVIEWS

Shannon is amazing to work with. I wanted something better than just the same old professional headshots, (for speaking engagements and just building out my personal brand). Shannon’s consultation throughout the whole process left me with amazing results. I get compliments ALL the time on my photos. I did my homework and created a Pinterest board of what I was looking for, and even sent the potential outfits. Shannon and his makeup/hair artist did the rest! I felt like $1M after this too 😉
Angela Lopez

VP | Data Product & Strategy, J.P. MORGAN CHASE

I hired Shannon because I needed top-quality photos for my website, advertising, and social media. Not only do I really love his style and look in his photography, but he is super nice to work with. I needed very specific elements and feelings included in my campaign to go along with my brand. But didn’t know exactly what I was looking for in the end, and had to rely on his creativity and expertise to create what I would like. He incorporated everything I needed combined with his creative leadership to produce an amazing finished product. Shannon secured beautiful locations and our all-day shoot was a tremendous success! Not only is he brilliant behind the camera, but he delivered the beautiful, finished photos in a timely manner.
Shelley Johnson

Weight Loss Coach for Women, LOSING COACH

I’ve worked with Shannon three times over the past two years and his professionalism and warm demeanor make each session a breeze! The images he has captured of me over the years have been my favorite images of myself and display a level of skillfulness that is truly unmatched. Shannon’s editing skills enhance each photo to perfection! The versatility of the images he provides allows me to confidently use them across my various platforms! I can’t recommend Shannon enough for anyone in need of the highest quality personal branding photography. He’s a true master of his craft!
Olivia Kristin

Author, OLIVIA KRISTIN WRITES

FAQS

What's the difference between a headshot session & personal branding?
Headshots are generally straightforward portraits focused on the person’s face, with the intent to communicate a sense of credibility and professionalism. They’re often used on company websites on the “team” or “about us” page, or on someone’s LinkedIn profile. These are important applications. I’ve seen too many professionally designed websites ruined by headshots that are poorly done.

Personal branding photos though, are more about telling the story of who you are, what you do, and why you’re dependable, relatable, accessible, and trustworthy. Outfit and location changes, the use of props, deliberate use of expression, mood, lighting, location, color theory, and more. The focus of personal branding photos doesn’t have to – and shouldn’t be – *only the subject’s face. They should create a context for understanding the subject’s values, and differentiate them from their competitors. In the end, these images should help boost loyalty and engagement, and create an increase in sales and revenue.

How many outfits should I prepare?
The number of looks we shoot is entirely up to you. But fundamentally, the more variety, the better. Multiple looks or outfits help cast you in a different light, and help your customers or followers see the multi-faceted business person or leader you actually are. All of us are more than one thing. The combination of a casual look, a business look, and a polished weekend look can go a long way toward helping your target demographic see who you really are, and relate you to in a more authentic way.

Also, it’s important to consider where and how you intend to put your images to work. If your goal is to show up consistently on social media (very important, by the way), then the more outfits the better, AND the more images, the better.

What final product will I receive after our photo shoot?
For personal branding sessions, our goal is to provide you with images that can be used across a variety of online platforms – your website, your LinkedIn profile, your social media channels, your blog, and more. Your final product will be high-resolution, fully retouched digital files.
How do I book my session?
Review the two packages we offer, and choose the one that best suits your needs. Then complete the contact form at the bottom of the page, and indicate the package you’re interested in. We’ll send over all the details for your review. We look forward to hearing from you.
LET’S WORK.

Availability

Monday – Friday | 9:00am – 6:00pm

*by appointment only

2000 S High St Suite B210

COLUMBUS OH | 43207

*by appointment only

Contact

614.551.3063

hello@shannonwilliams.photography

Shannon W. Williams is a published, award-winning lifestyle, personal branding, commercial & headshot photographer serving Columbus, OH and beyond: Short North Artist District, Upper Arlington, Dublin, New Albany, Westerville, Hilliard, Granville, Bexley, Powell, Grandview Heights, Gahanna, Worthington, Clintonville, Pickerington, Delaware, Sunbury, Marysville, Grove City, Reynoldsburg, Groveport.